Saturday, January 5, 2008

New magazine for the city centre...

In line with our other publications we are starting a new magazine for the CBD area of Auckland City. This is a magazine for those that work and live in the centre of town. I have two reasons for starting this. One is to provide great information to those of us that work in the city.Secondly, a very targeted medium/avenue for those of us that have businesses in the city. For businesses that have just a single or small number of outlets, so much of our marketing dollar is spent on our messages going into the hands of people very unlikely to buy or use our service or products. My new publictaion will only be distributed in the CBD and into the hands of those most likely to use a CBD product or service. If you live or work in the centre of town keep an eye out for "City Central". First issue should be out October/November.